Advocado

Grassroots, Amplified

Every Letter
Lands Like It
Was Written
By Hand.

Supporters answer a few questions. Our AI turns their words into letters so personal that the person reading them has no choice but to pay attention. Not a flood of form mail. A flood of real voices.

Start a CampaignSee How It Works

What Sets This Apart

Form Letters
Get Ignored.
These Don't.

Decision-makers can spot a template in three seconds. Advocado letters read like the supporter sat down, thought it through, and wrote every word themselves, because in a way, they did.

Voiced by your supporters. Every letter is unique, written from their actual answers.

Tailored to the recipient. Our AI reads each recipient's public profile before drafting.

Routed to the right desk. We identify the staffer who handles your issue, not the office's info@.

Sixty seconds for your supporters. No app, no account, just a link.

How It Works

Three
Minutes
to a Flood.

01

Describe your cause

Tell us what you’re fighting for. Upload a document if you have one. We write the questionnaire.

02

Share the link

Edit the questions, add your recipients, go live. Anyone with the link can participate.

03

Watch it land

Each supporter gets a letter built from their own words, pre-addressed and ready to send from their own inbox.

Pricing

You Get The
Whole Platform.
From Your
First Login.

No tiers. No seats. No annual commitment. Every feature is unlocked the moment you sign up. You just pay 8 cents per action, billed once a month, for what you actually used.

Start with 50 Free Seeds

Seeds

A Seed Is A
Unit Of Work.

Creating a campaign is five seeds. Parsing an uploaded document is one. Generating a supporter letter is one. If you'd like us to email the questionnaire out to supporters for you, each invite we send is one seed. Sharing your campaign link yourself is always free. Every seed is eight cents, the same price, every time, for every organization. A counter in the Usage tab shows what you've used this month.

What each action takes.

Every action costs a small, known number of seeds. That's the only variable.

Billable actionSeeds
Create a campaign5
Parse a document1
Generate a supporter letter1
Send an invite for a supporter (on your behalf)1

Everything else is free

Sign-up, personally sharing your campaign link, campaign dashboards, recipient concierge lookups, email delivery, CSV exports, data retention. All included. The only things that cost seeds are the four actions above.

How it settles.

  1. 1

    Sign up and add a card. No charge today. Stripe holds your card securely so your campaigns never hit a wall mid-flight.

  2. 2

    Your first 50 seeds are on us. Add a card and your first fifty actions are automatically on us. You won't see a charge until you go past them.

  3. 3

    Your counter climbs. Every action adds its seeds to a running total, visible on your Usage page.

  4. 4

    At the end of each month, Stripe charges whatever you used beyond the credit. 8¢ per seed. Itemized receipt. Nothing more.

  5. 5

    Cancel any time. If you don’t use us this month, you don’t pay this month. Cancel from the billing portal with one click.

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